20070928

Alcohol on the rise again in Canada

But Quebec an anomoly due to SAQ strike

italian french wine top sellers in quebec fiscal trend liquor sales canadaWe interrupt Wine Label Week for an important announcement. Canadians have been labeled as increasingly likely to drink booze and they do it more regularly and in larger amounts too. This was determined by 2005 facts and figures on drinking supplied by the government, which in most places across the country also supplies the wine!

I gleaned the following from a French-only report on Vin Québec:

Alcoholic beverage sales continue to surge in Canada, says Statistics Canada. 357 million litres of wine and other potent potatables were sold in 2005, which is 4 per cent more than 2004. Plus, in 2005, total sales were up: $4.2 billion, compared to $3.9 billion in 2004.

In Quebec, the numbers did not increase due to a six-week strike at the SAQ (Société des alcools du Québec) provincial liquor corporation.

No numbers from 2006 have been spit out by the state yet.

Between 2000 and 2005, the average Canadian (15 and older) increased their spending on alcohol by 35 per cent to reach $161 per person. In Quebec, average spending was $228 per person (which is definitely more my style).

Which leads to the juicy stuff... How much booze did we drink, strike or no strike at the liquor store? In Quebec, the average person had 17.5 litres of alcohol, which is still the most in Canada.

In British Columbia, the number of litres totaled 15.7; 14.3 in Alberta; and only 12.5 in Ontario.

OK, there's nothing more to see here... Back to your labels, winos.

2 comments:

Joe said...

sorry, it was me. With a well-stocked cellar, I didn't notice the strike...

Marcus said...

Hmmm... I'm about ready to strike myself.